7.01.2009

Social Media Management - Dealing with the Clutter

This week's household conversations have focused on social media, what to make of it and how to use the endless amount of information vying for our attention at every moment of the day. For example, we've talked about why Twitter, Twitterdeck and Twirl exist and whether or not they can really make any kind of impact. I think Twitter and its ilk are effective communications billboards that help get the word out. The proof? Tehran's tweet happy revolutionaries are a good recent example.

However, the feeling of being cluttered is another issue entirely. So I was very pleased to stumble on a site called Posterous.com. Posterous creates, from what I can tell, a home base for all social media tools. Users can update and edit from this site without having to track and access multiple apps. That said, I am setting up a new Twitter site and delicious.com page to experiment with Posterous and invest in what might just be the future of managing social media. I heard someone declare it's comparative to getting NetFlix rather than driving to the Blockbuster store. Hmm.

That said, I look forward to populating the new channels and will bring FB, LinkedIn and others on board this summer. Stay tuned....


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