11.13.2009

Intelligence Slideshow: The Presentation Secrets of Steve Jobs

I love this Baseline Magazine slide show for it's brevity and great advice. My favorite slide is the last - sell dreams, not products. What's your favorite?

1 comment:

scormeny said...

I especially liked 2 things about this presentation:

(1) the word "brand" was never used. Hooray! "Branding" is so tired out and so misunderstood.

(2) on slide 2, the point about consistent messaging across all platforms was powerful and right.